fast cash

How to measure culture within an organization

Monday, September 10th, 2012 Posted in culture 6.0, Hyper Social Enterprise, social innovation | 1 Comment »

Being in the process of writing a book on culture, we quickly got frustrated with the existing models to evaluate and measure culture. We found many models such as the ... Read more..

Do you need an ROI to justify becoming a (hyper-)social organization?

Monday, August 20th, 2012 Posted in Hyper Social Enterprise, Interesting Links, social media | No Comments »

Really -- do you? What is the ROI on your phone system, or your conference room? A recent set of articles such as this one in Digiday or this one in ... Read more..

Commentary on “Principles for Building a Successful Social Business Strategy”

Wednesday, February 1st, 2012 Posted in business model innovation, Hyper Social Enterprise, Interesting Links, Social Messiness | 3 Comments »

The students at Baruch College’s Executive MBA Cohort 31 read our book, The Hyper-Social Organization, and authored a detailed blog post with 9 principles to build a successful social business ... Read more..

Why the CMO and the CIO need to become best friends

Monday, December 6th, 2010 Posted in best practices, business model innovation, buying behaviour, cmo2.0, Hyper Social Enterprise, web 2.0 | 2 Comments »

At the recent 2010 CIO Summit - The Year Ahead - Tony Scott, the CIO from Microsoft asked the audience the question: "who here is best friends with their CMO?" ... Read more..

[self-promotion] The Hyper-Social Organization – a quick video interview

Thursday, December 3rd, 2009 Posted in Hyper Social Enterprise, video of the day | 1 Comment »

[youtube]http://www.youtube.com/watch?v=maHNowpe2KA[/youtube] For those who cannot see the clip and want to see the commercial , click here. Read more..

Forget information channels – how organizations must embrace knowledge networks instead

Tuesday, December 1st, 2009 Posted in Hyper Social Enterprise, Interesting Links | 6 Comments »

Information channels stop working when the customer is collaboratively involved in the delivery of the message. When that happens, the message (and sometimes the definition of the product and its ... Read more..

You need to embrace the social in order to leverage it in customer support

Tuesday, May 5th, 2009 Posted in customer service, social media, social networking, Strategy | 2 Comments »

More so than for any other department within your company, taking advantage of the social in customer support requires that your organization be allowed to behave social as well. The ... Read more..