Wednesday, February 1st, 2012 Posted in Hyper Social Enterprise, Interesting Links, Social Messiness, business model innovation | No Comments »
The students at Baruch College’s Executive MBA Cohort 31 read our book, The Hyper-Social Organization, and authored a detailed blog post with 9 principles to build a successful social business ... Read more..Monday, December 6th, 2010 Posted in Hyper Social Enterprise, best practices, business model innovation, buying behaviour, cmo2.0, web 2.0 | 2 Comments »
At the recent 2010 CIO Summit - The Year Ahead - Tony Scott, the CIO from Microsoft asked the audience the question: "who here is best friends with their CMO?" ... Read more..Thursday, December 3rd, 2009 Posted in Hyper Social Enterprise, video of the day | 5 Comments »
[youtube]http://www.youtube.com/watch?v=maHNowpe2KA[/youtube] For those who cannot see the clip and want to see the commercial , click here. Read more..Tuesday, December 1st, 2009 Posted in Hyper Social Enterprise, Interesting Links | 25 Comments »
Information channels stop working when the customer is collaboratively involved in the delivery of the message. When that happens, the message (and sometimes the definition of the product and its ... Read more..Tuesday, May 5th, 2009 Posted in Strategy, customer service, social media, social networking | 2 Comments »
More so than for any other department within your company, taking advantage of the social in customer support requires that your organization be allowed to behave social as well. The ... Read more..
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