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You need to embrace the social in order to leverage it in customer support

Tuesday, May 5th, 2009 Posted in Strategy, customer service, social media, social networking | 2 Comments »

More so than for any other department within your company, taking advantage of the social in customer support requires that your organization be allowed to behave social as well. The ... Read more..

Why are people continuously forgetting customer service

Wednesday, October 22nd, 2008 Posted in customer service, marketing, social media | 5 Comments »

We just finished a series of in-depth interviews with companies who are deploying social media as part of their business processes. Most initiatives were marketing based - and none were ... Read more..

How Lenovo regained my trust as a customer…

Wednesday, June 11th, 2008 Posted in best practices, customer service, marketing | 12 Comments »

As you may recall, I had my share of problems with my last laptop, which culminated in a bad customer service experience. I was sufficiently incensed to blog (see ... Read more..

Zappos.com – the importance of people in your organization

Tuesday, June 3rd, 2008 Posted in Strategy, customer service, innovation, marketing | 1 Comment »

I had the pleasure to see Tony Hsieh from Zappos.com talk about the importance of corporate culture at the recent community 2.0 conference. I was left with two new proof points ... Read more..

Next day on-site service is not what it seems to be at Lenovo…

Thursday, March 20th, 2008 Posted in worst practices | 1 Comment »

[Update 6/11/08 - I wrote the story of how Lenovo Wow'd me and turned me into a loyal customer once again here]  After spending 7 hours diagnosing my 8 month old ... Read more..