Thursday, May 1st, 2008 Posted in best practices, communities, Interesting Links, social media, social networking, Strategy | 4 Comments »
[photopress:successsm.jpg,full,alignright]In my update on the 2008 Tribalization of Business study on business communities that we are doing with Deloitte and The Society for New Communications Research last week - I ... Read more..
Sunday, April 13th, 2008 Posted in business model innovation, communities, Consumer generated media, marketing, social media, Strategy | 1 Comment »
[photopress:businesscrowdsm.jpg,full,alignright]Based on research in the field of virtual communities, most business thinkers will agree that there are 4 fundamental pillars to successful communities - content, members, member profiles and transactions. ... Read more..
Tuesday, April 8th, 2008 Posted in best practices, business model innovation, communities, innovation, Strategy | 1 Comment »
In interviewing a person in charge of communities at a Fortune 100 company as part of our community effectiveness study that we are doing with Deloitte and the Society for ... Read more..
Thursday, March 13th, 2008 Posted in advertising, buying behaviour, Consumer generated media, Interesting Links, marketing, social media, social networking, word of mouth | 1 Comment »
[photopress:No_comparison_sm.jpg,full,alignright]The Online Publisher Association announced that it added Community as a category to its Internet Activity Index (IAI). So they will now measure how much time consumers spend online with ... Read more..