Friday, June 17th, 2011 Posted in best practices, communities, social media | 1 Comment »
We've been saying it for years - you need to go where people hang out if you want to be successful in leveraging social media and communities as part of ...
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Friday, October 29th, 2010 Posted in communities, Interesting Links | 1 Comment »
Speaking with Scott Wilder is always fun, and it was so again when I spoke with him a few weeks ago about his online community experiences. For those of you ...
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Friday, August 27th, 2010 Posted in buying behaviour, communities, Interesting Links | 6 Comments »
What do you think? Research based on eBay support communities that was published in the Harvard Business Review a few years back seemed to indicate that it did.
Some of those ...
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Wednesday, August 11th, 2010 Posted in Interesting Links | 11 Comments »
I have hammered on this topic before, but as I keep talking to people about communities, I keep hearing them think about it the wrong way.
Here is how to think ...
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Wednesday, May 26th, 2010 Posted in communities, Hyper Social Enterprise, Interesting Links, SNCR, social media, tribalization of business | 1 Comment »
You may recall the Tribalization of Business Study, a study sponsored by Beeline Labs, Deloitte, and the Society for New Communications Research, which looks at how companies leverage communities and ...
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Tuesday, May 25th, 2010 Posted in Hyper Social Enterprise, social media | 7 Comments »
[warning: rant]
I have been harping on this topic too many times, but as I recently sat through many conference sessions, and finally opened a book on communities and social media ...
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Thursday, October 15th, 2009 Posted in tribalization of business | No Comments »
Both the slides and the Slidecast from yesterday's 2009 Tribalization of Business Study webinar are up on slideshare. I am testing a new feature of Slideshare on the presentation version.
Let ...
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Wednesday, October 7th, 2009 Posted in Interesting Links, tribalization of business | 3 Comments »
Well, the results from the 2009 Tribalization of Business Study are finally here.
As a reminder, the Tribalization of Business Study, sponsored by Beeline Labs, Deloitte, and the Society for New ...
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Monday, September 21st, 2009 Posted in communities, Hyper Social Enterprise, Interesting Links | No Comments »
So this may sound like stating the obvious, but too many companies overlook this key ingredient within their community activities.
What trust does in communities is to lower the transaction costs ...
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Friday, May 22nd, 2009 Posted in communities | 2 Comments »
I get that question so often that I thought I would write a short post about it. What is the difference between a B2B and a B2C community? Or people ...
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