Thursday, September 1st, 2011 Posted in cmo2.0, Interesting Links | 1 Comment »
I truly enjoyed my CMO 2.0 Influencer conversation with Tom Asacker - who I consider a friend and also admire as an original marketing thinker. Tom is the author of ... Read more..
Wednesday, August 31st, 2011 Posted in cmo2.0 | No Comments »
My CMO 2.0 Conversation with Tom Nightingale, the CMO at Con-way, a $5B publicly traded transportation and logistics company, was very enlightening to say the least. When I spoke with Tom, he ... Read more..
Monday, June 20th, 2011 Posted in cmo2.0 | No Comments »
I truly enjoyed my CMO 2.0 conversation with Karen Quintos, the CMO at Dell. Karen has somewhat of an unusual background for a CMO at a high tech company. She ... Read more..
Friday, March 18th, 2011 Posted in cmo2.0 | No Comments »
If you want to meet a truly insightful CMO 2.0, meet Ted Smyth, the Executive Vice President, Corporate Affairs at the McGraw-Hill Companies. Ted has a really interesting background that ... Read more..
Thursday, March 4th, 2010 Posted in Interesting Links | 3 Comments »
My CMO 2.0 Conversation with Erin Nelson, the CMO at Dell, came with a bonus in that Manish Mehta, the VP of Social Media and Community for Dell joined us ... Read more..
Tuesday, March 2nd, 2010 Posted in cmo2.0 | 3 Comments »
My CMO 2.0 Conversation with Larry Flanagan, the CMO at MasterCard was a good one.
As is usually the case with these interviews, Larry started off by giving us some context ... Read more..
Tuesday, December 8th, 2009 Posted in cmo2.0 | 6 Comments »
I've been a long time champion of Don Peppers' work and so it was especially fun to conduct this CMO 2.0 Influencer Conversation with him. Don is the co-author of ... Read more..
Monday, November 2nd, 2009 Posted in cmo2.0 | 2 Comments »
My CMO 2.0 Conversation with Gail Galuppo, the CMO at Western Union was both fun and refreshing. Talk about the challenge of being in charge of a legacy brand that ... Read more..
Tuesday, September 29th, 2009 Posted in cmo2.0 | 1 Comment »
My CMO 2.0 Conversation with Ted Gilvar, who is the global CMO at Monster (and also a customer of ours), was a really interesting one as I have a fairly ... Read more..
Thursday, September 24th, 2009 Posted in cmo2.0, Interesting Links | 1 Comment »
My CMO 2.0 Conversation with Marty St. George, CMO at JetBlue was truly enjoyable – especially since I am intimately familiar with the service they provide and biased in that ... Read more..