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CMO 2.0 Influencer Conversation with Tom Asacker

Thursday, September 1st, 2011 Posted in cmo2.0, Interesting Links | 1 Comment »

I truly enjoyed my CMO 2.0 Influencer conversation with Tom Asacker - who I consider a friend and also admire as an original marketing thinker. Tom is the author of ... Read more..

CMO 2.0 Conversation with Tom Nightingale, CMO at Con-way

Wednesday, August 31st, 2011 Posted in cmo2.0 | No Comments »

My CMO 2.0 Conversation with Tom Nightingale, the CMO at Con-way, a $5B publicly traded transportation and logistics company, was very enlightening to say the least. When I spoke with Tom, he ... Read more..

CMO 2.0 Conversation with Karen Quintos, CMO at Dell

Monday, June 20th, 2011 Posted in cmo2.0 | No Comments »

I truly enjoyed my CMO 2.0 conversation with Karen Quintos, the CMO at Dell. Karen has somewhat of an unusual background for a CMO at a high tech company. She ... Read more..

CMO 2.0 Conversation with Ted Smyth, EVP, Corporate Affairs, The McGraw-Hill Companies

Friday, March 18th, 2011 Posted in cmo2.0 | No Comments »

If you want to meet a truly insightful CMO 2.0, meet Ted Smyth, the Executive Vice President, Corporate Affairs at the McGraw-Hill Companies. Ted has a really interesting background that ... Read more..

CMO 2.0 Conversation with Erin Nelson, CMO at Dell, and Manish Mehta, VP of Social Media and Communities

Thursday, March 4th, 2010 Posted in Interesting Links | 3 Comments »

My CMO 2.0 Conversation with Erin Nelson, the CMO at Dell, came with a bonus in that Manish Mehta, the VP of Social Media and Community for Dell joined us ... Read more..

CMO 2.0 Conversation with Larry Flanagan, CMO at MasterCard

Tuesday, March 2nd, 2010 Posted in cmo2.0 | 3 Comments »

My CMO 2.0 Conversation with Larry Flanagan, the CMO at MasterCard was a good one. As is usually the case with these interviews, Larry started off by giving us some context ... Read more..

CMO 2.0 Influencer Conversation with Don Peppers

Tuesday, December 8th, 2009 Posted in cmo2.0 | 6 Comments »

I've been a long time champion of Don Peppers' work and so it was especially fun to conduct this CMO 2.0 Influencer Conversation with him. Don is the co-author of ... Read more..

CMO 2.0 Conversation with Gail Galuppo, CMO at Western Union

Monday, November 2nd, 2009 Posted in cmo2.0 | 2 Comments »

My CMO 2.0 Conversation with Gail Galuppo, the CMO at Western Union was both fun and refreshing. Talk about the challenge of being in charge of a legacy brand that ... Read more..

CMO 2.0 Conversation with Ted Gilvar, CMO at Monster.com

Tuesday, September 29th, 2009 Posted in cmo2.0 | 1 Comment »

My CMO 2.0 Conversation with Ted Gilvar, who is the global CMO at Monster (and also a customer of ours), was a really interesting one as I have a fairly ... Read more..

CMO 2.0 Conversation with Marty St. George, CMO at JetBlue

Thursday, September 24th, 2009 Posted in cmo2.0, Interesting Links | 1 Comment »

My CMO 2.0 Conversation with Marty St. George, CMO at JetBlue was truly enjoyable – especially since I am intimately familiar with the service they provide and biased in that ... Read more..