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March 26, 2007
A world without the 30 second spot or the glossy spread?
(Posted by francois to: branding | marketing )Bob Garfield's Chaos Scenario 2.0 is a great read in the online section of AdAge today.
Interrupt marketing is dead! Traditional media and traditional advertisers are locked into a death spiral...word of mouth and social networking are in...agencies are out...
Good stuff.
[Tags: advertisement new media]
Posted by francois at March 26, 2007 08:23 AM | Bookmark This
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