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April 28, 2006

The dumbest trade show marketing tchotcke?

(Posted by francois to: random brainsqualls )

tchotcke.JPGThis must qualify as one of the dumbest trade-show tchotckes I have seen - or maybe I am just missing something. An army of people at Ad:Tech were distributing these money clips filled with two $1 bills. When I got it, I could not find the booth in the immediate vicinity and a few minutes later I realized they did not even have a URL on the clip for me to look them up.

...oh well...must be some "new" marketing technique...


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Posted by francois at April 28, 2006 12:45 AM | Bookmark This

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Comments

Who needs URLs with Google? Besides, just add .com to the end of the name, and there's your URL.

They got you to blog about it, didn't they? Sounds effective to me. ;-)

Posted by: Nathan Gilliatt at April 28, 2006 11:32 AM

True enough - I thought about that as well :-)

I still contend that this tchotcke is a waste of money though...

Posted by: francois at April 29, 2006 12:47 PM

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