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July 28, 2005
Teens and technology
(Posted by francois to: technology enablement )A new report by the Pew Internet & American Life Project has some great stats on the online behavior of teens (here for press release and here for downloadable report).
Some of the findings include:
- almost 9 out of 10 teens use the Internet
- 51% go online every day
- half of the internet users have broadband connection (which btw is low when compared with countries like Korea)
- 76% get news online (and I guess the rest of their news from comedy shows)
- 13% do not use the Internet (yikes - that is 3M people!) - mostly because of lack of access to technology (again, we should take a lesson from Korea on this one)
- they prefer IM to email (through which they share photos, videos, music...not just text)
[Technorati Tags: teens online internet usage]
Posted by francois at July 28, 2005 8:28 AM | Bookmark This
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