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June 9, 2005
More than 50% of permission emails get filtered away by SPAM filters!
(Posted by francois to: direct marketing )WOW - Marketing Sherpa just released a paper saying that "54% of Permission Emailers Are Filtered as Spammers: Including AOL News, Wal-Mart, IBM and the Feds" by Yahoo, Hotmail, and GMail (here - free through June 19th).
I guess it's time to switch to RSS marketing!
[Technorati Tags: email rss marketing]
Posted by francois at June 9, 2005 3:30 PM | Bookmark This
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