Archive for May, 2010

The 2010 Tribalization of Business Study is open for business

Wednesday, May 26th, 2010 Posted in Hyper Social Enterprise, Interesting Links, SNCR, communities, social media, tribalization of business | 13 Comments »

You may recall the Tribalization of Business Study, a study sponsored by Beeline Labs, Deloitte, and the Society for New Communications Research, which looks at how companies leverage communities and ... Read more..

Social Media Marketing is not a process to promote YOU!

Tuesday, May 25th, 2010 Posted in Hyper Social Enterprise, social media | 74 Comments »

[warning: rant] I have been harping on this topic too many times, but as I recently sat through many conference sessions, and finally opened a book on communities and social media ... Read more..

links for 2010-05-21

Friday, May 21st, 2010 Posted in Interesting Links | 2 Comments »

When Ideas Have Sex: Scientific American ... Read more..

Interview with Marty St. George (@martysg), CMO at JetBlue

Friday, May 14th, 2010 Posted in Interesting Links, cmo2.0 | 9 Comments »

Yesterday I had the privilege and pleasure to  interview Marty St.George, the CMO at JetBlue (for the second time). You can listen to the podcast, which was sponsored by Microsoft, ... Read more..

Another missed opportunity to leverage Hyper-Sociality

Friday, May 7th, 2010 Posted in Hyper Social Enterprise, communities, social media | 13 Comments »

Kimberly-Clark launched a grant program targeted at mom entrepreneurs (see article in Brandweek here). The website, HuggiesMomInspired.com, provides business resources for women who want to start a business, a way ... Read more..