Tuesday, March 30th, 2010 Posted in Strategy | 11 Comments »
Social "anything" is hot these days, and everyone is jumping on the bandwagon to define what it means (full disclosure (in case you missed it): including myself). Social learning, social recruiting, ... Read more..Wednesday, March 24th, 2010 Posted in Hyper Social Enterprise, Strategy, adoption of innovation, buying behaviour | 9 Comments »
It used to be that the company with the better product won. Then came the age when the company with the better message about the product won. Very few companies still ... Read more..Thursday, March 18th, 2010 Posted in Hyper Social Enterprise, buying behaviour, sales | 15 Comments »
I recently attended the customer reference forum, which was a great event. It has been awhile since I was directly involved in managing customer reference programs, but let me tell ... Read more..Thursday, March 4th, 2010 Posted in Interesting Links | 12 Comments »
My CMO 2.0 Conversation with Erin Nelson, the CMO at Dell, came with a bonus in that Manish Mehta, the VP of Social Media and Community for Dell joined us ... Read more..Wednesday, March 3rd, 2010 Posted in Interesting Links | 10 Comments »
I had a very insightful CMO 2.0 conversation with Christa Carone, the CMO at Xerox. As with many other CMO's I interviewed on this site, Christa has had a pretty ... Read more..Tuesday, March 2nd, 2010 Posted in cmo2.0 | 10 Comments »
My CMO 2.0 Conversation with Larry Flanagan, the CMO at MasterCard was a good one. As is usually the case with these interviews, Larry started off by giving us some context ... Read more..You are currently browsing the emergencemarketing.com weblog archives for March, 2010.
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