Tribalization of Business - an interview with O’Reilly’s Joshua-Michele Ross
At the Web 2.0 Expo in NY I had the privilege to speak with Josh Ross from O’Reilly about the Tribalization of Business Study. The interview is up on O’Reilly Radar.
You can also see the full interview in three parts here, here and here.
Let me know your thoughts - especially as we are in the midst of updating the study which is done in partnership with Deloitte and the Society of New Communications Research.
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November 18th, 2008 at 10:53 am
There’s also a nice paper from Seth on the same topic
http://sethgodin.typepad.com/seths_blog/files/TribesQA2.pdf