Should we question the quality of feedback when monetary incentives are used?

April 4th, 2008 francois Posted in buying behaviour, communities, marketing |

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I think we should - and I explained why in a new post at the Marketing 2.0 group blog.

What do you think? Let me know…


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« Buyers have two evaluation frameworks - a social and a market framework
Perceptions and the unconscious associations underlying them are key to the success of your offerings »

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