What is the link between customer care and brand reputation in the social media age?
That is what we are trying to find out through a new research study at the Society for New Communications Research. The project is in partnership with TWI Surveys and is sponsored by Nuance Communications.
Considering the passion I have around customer care and how it relates to marketing, I am really happy to be part of this project. If you’d like to take the survey, you can fill out a brief questionnaire, which is available at http://www.twisurveys.com/SNCR2008/. It will take you less than five minutes to complete.
To thank you for your participation, you will receive a copy of the executive summary of the study’s findings and a special discount to attend the Society’s annual conference, New Communications Forum, where the findings will be shared in a special presentation.
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