Comments on: Eli Lilly – changing the way we think about patient care…and transforming a pharmaceutical giant in the process. http://www.emergencemarketing.com/2008/02/11/eli-lilly-%e2%80%93-changing-the-way-we-think-about-patient-care%e2%80%a6and-transforming-a-pharmaceutical-giant-in-the-process/ Thoughts on marketing, innovation, social networking, new products and the impact of technology on all those thingies Tue, 07 Oct 2008 06:58:42 +0000 http://wordpress.org/?v=2.5.1 By: Jenny Ambrozek http://www.emergencemarketing.com/2008/02/11/eli-lilly-%e2%80%93-changing-the-way-we-think-about-patient-care%e2%80%a6and-transforming-a-pharmaceutical-giant-in-the-process/#comment-884 Jenny Ambrozek Mon, 11 Feb 2008 15:50:43 +0000 http://www.emergencemarketing.com/2008/02/11/eli-lilly-%e2%80%93-changing-the-way-we-think-about-patient-care%e2%80%a6and-transforming-a-pharmaceutical-giant-in-the-process/#comment-884 Francois, fascinating especially as I've followed Eli Lilly as an innovative company through it's founding InnoCentive www.innocentive.com, an initiative to extend internal R&D beyond company boundaries. http://findarticles.com/p/articles/mi_hb4250/is_200109/ai_n13183301 Now InnoCentive is a platform used by multiple companies and not-for-profits since a connection with the Rockefeller Foundation. This weekend I just contributed a blog post mentioning InnoCentive. http://www.theappgap.com/wondering-about-remote-working-and-diversity-of-thinking.html#comments Cleary Eli Lilly an innovative company to watch. I wasn't aware of their customer engagement focus. Thanks for sharing.

Francois, fascinating especially as I’ve followed Eli Lilly as an innovative company through it’s founding InnoCentive http://www.innocentive.com, an initiative to extend internal R&D beyond company boundaries.
http://findarticles.com/p/articles/mi_hb4250/is_200109/ai_n13183301

Now InnoCentive is a platform used by multiple companies and not-for-profits since a connection with the Rockefeller Foundation. This weekend I just contributed a blog post mentioning InnoCentive.
http://www.theappgap.com/wondering-about-remote-working-and-diversity-of-thinking.html#comments

Cleary Eli Lilly an innovative company to watch. I wasn’t aware of their customer engagement focus. Thanks for sharing.

]]>