[photopress:brite_conference_logo_small_1.png,full,alignright]I’ll be attending the BRITE conference at Columbia this week and I’ll be leading a session with my partner Lois Kelly during the CMO day. The broad topic is: what do you do when traditional marketing is no longer working for you, when customers and prospect don’t want to hear from you, when they don’t care that much about you to give you meaningful feedback, and when all the cool new viral stuff only seems to work for others. If you have ideas or examples that might work well, please post a link in the comments.
We will also be blogging the conference – with 10 of us (David Berkowitz, Don Dodge, Paul Dunay, Tom Guarriello, Max Kalehoff, Lois Kelly, Valeria Maltoni, Amanda Mooney, and Christine Whittemore) participating and reporting on what promises to be very interesting discussions.
There are still a few seats left – so if interested please register. You can get a 10% discount by using the code briteblog08 during the registration process.
We hope to see you there or to receive suggestions for our session through the comments.