Comments on: Perceived quality loss lags actual quality loss by years http://www.emergencemarketing.com/2007/03/29/perceived-quality-loss-lags-actual-quality-loss-by-years/ Thoughts on marketing, innovation, social networking, new products and the impact of technology on all those thingies Sat, 05 Jul 2008 03:43:13 +0000 http://wordpress.org/?v=2.5.1 By: Laura Ricci http://www.emergencemarketing.com/2007/03/29/perceived-quality-loss-lags-actual-quality-loss-by-years/#comment-639 Laura Ricci Sun, 22 Apr 2007 11:37:57 +0000 http://emergencemarketing.com/?p=888#comment-639 Humm. Would this be the reason retailers enter the marketi with good quality, establish the brand quickly, then diminish value over the next few years, skating on the tendency of consumers to continue hoping for a quality purchase? Old Navy, The Limited, Talbots, Ann Taylor, Land's End, and others have all followed this pattern.

Humm. Would this be the reason retailers enter the marketi with good quality, establish the brand quickly, then diminish value over the next few years, skating on the tendency of consumers to continue hoping for a quality purchase? Old Navy, The Limited, Talbots, Ann Taylor, Land’s End, and others have all followed this pattern.

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