Comments on: Customer’s expectations of sales people does not match vendors’ expectations http://www.emergencemarketing.com/2006/03/28/customers-expectations-of-sales-people-does-not-match-vendors-expectations/ Thoughts on marketing, innovation, social networking, new products and the impact of technology on all those thingies Wed, 19 Nov 2008 21:37:56 +0000 http://wordpress.org/?v=2.5.1 By: Mary Schmidt http://www.emergencemarketing.com/2006/03/28/customers-expectations-of-sales-people-does-not-match-vendors-expectations/#comment-322 Mary Schmidt Mon, 03 Apr 2006 16:17:57 +0000 http://emergencemarketing.com/?p=558#comment-322 Well, as always it's a matter of both perspective and interpretation. The customers say they value the "subject matter expertise" above all else. But, it would be impossible for the salesperson to demonstrate/provide that knowledge if they weren't able to put it in terms the customer understands and can relate to (so knowledge of the customer and their business is critical.) Further, if the salesperson is technically excellent yet unable to give a presentation, much less hold a conversation - that's another loser. Guess those folks at Harvard don't get out much ;-)

Well, as always it’s a matter of both perspective and interpretation. The customers say they value the “subject matter expertise” above all else. But, it would be impossible for the salesperson to demonstrate/provide that knowledge if they weren’t able to put it in terms the customer understands and can relate to (so knowledge of the customer and their business is critical.)

Further, if the salesperson is technically excellent yet unable to give a presentation, much less hold a conversation - that’s another loser.

Guess those folks at Harvard don’t get out much ;-)

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