Comments on: Don’t call me stupid… http://www.emergencemarketing.com/2005/11/30/dont-call-me-stupid/ Thoughts on marketing, innovation, social networking, new products and the impact of technology on all those thingies Thu, 02 Feb 2012 20:00:16 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Corante Marketing Hub http://www.emergencemarketing.com/2005/11/30/dont-call-me-stupid/comment-page-1/#comment-229 Corante Marketing Hub Thu, 01 Dec 2005 08:22:37 +0000 http://emergencemarketing.com/?p=455#comment-229 <strong>Clayton Christensen misses the branding point</strong> Corante Network contributor Grant McCracken dares to cry out "the emperor has no clothes!" regarding Clayton Christensen, Scott Cook, and Teddy Hall's WSJ article of Nov. 29, "It's the Purpose Brand, Stupid" (sub reqd): "To reduce the brand to 'purpose... Clayton Christensen misses the branding point

Corante Network contributor Grant McCracken dares to cry out “the emperor has no clothes!” regarding Clayton Christensen, Scott Cook, and Teddy Hall’s WSJ article of Nov. 29, “It’s the Purpose Brand, Stupid” (sub reqd): “To reduce the brand to ‘purpose…

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