emergencemarketing.com

Bill Flitter over at Pheedo released some interesting stats on RSS usage (here – via Dana Vanden Heuvel).

Here are a few highlights from their findings:

• Tuesday is the most active day for viewership, feed retrieval and click through – Saturday is the least active with click through rates 70% lower than on Tuesdays
• morning scanners “view” more stuff, but late nighters “click through” more
• CTR on ads vary from 7-11% depending on the time of the day – that is surprisingly high

[Technorati Tags: rss rss advertising stats}

You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.