An article in this week’s Business Week: “Let Them Eat Cake — And Blog About It” (here – requires subscription); reports that 4.9% of the population – that is more than 3M people – have their own blogs in France. Contrast that to the 0.2% of Germans who blog and you get some sense of the culture differences.
Another great stat from the article comes from Skyrock, a radio station. They started providing free hosting for blogs – which attracted 2.3M blogs and $6M in ad revenue. Talk about a goldmine!