New ads coming up soon…imbued with “trust” hormones

I heard it on the radio yesterday and now just read on redherring.com (here) – researchers have found a “trust” hormone – inhale it and you will trust more.

I can just see it happening…print ads or direct mail pieces that release the trust hormone as you touch it. Now here is something that could revamp the print advertising industry ;-)

[Technorati Tags: ]

0saves
If you enjoyed this post, please consider leaving a comment or subscribing to the RSS feed to have future articles delivered to your feed reader.

You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.



AddThis Social Bookmark Button

Leave a Reply

Additional comments powered by BackType