[interesting] IBM to launch largest corporate blog initiative
Silicon Valley Watcher announced (here) Friday that “Early next week IBM will introduce the largest ever corporate blogging initiative in a bid to encourage any of its 130,000 staff to become online evangelists for the company.” (via mediations).
Wow…this will be fascinating to watch. Another interesting tidbit from the article is that this initiative will also include the rollout of a wiki. I wonder if and how that will integrate with their Notes collaboration platform.
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May 16th, 2005 at 1:49 am
Its a very good move by IBM as corporate blogging creates pores in the communication membranes between various employees in a company.
This is the next-gen interaction tool - fun, cost-effective and very informative!
Cheers to the idea creator!