New Digital Divide - a choice
Seth Godin blogged another great posting (here). A new Digital Divide is emerging between the Digirati (those that write blogs, use Firefox, read Boing Boing, use rss aggregators, etc.) vs. the “left behind” (who use IE, get their news from traditional media, don’t know what rss means, etc.)
Seth argues that you should care about those nerds because
“your most-connected, most influential customers are part of the digerati. They can make or break your product, your service or even your religion’s new policies.”
They are the new “hubs”, the new “connectors”…and their influence is growing! You can chose to be one or not, but you can no longer ignore them - they have to be an integral part of all your communications strategies…
[Technorati Tags: digirati godin pr]
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March 1st, 2007 at 12:05 pm
Wow!!! Good job. Could I take some of yours triks to build my own site?i